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Posted by AKP STAFF Saturday, October 27, 2012

YG Entertainment promotes Lee Hi using large balloons over headquarters

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YG Entertainment is set to debut Lee Hi with the single single "1,2,3,4" on October 29th.

As a special marketing strategy to help promote her debut, very large balloons in the form of "1234" were spotted hovering over YG Entertainment's headquarters. A person driving over the Yanghwa Bridge captured video of the balloons and uploaded the footage on an online community portal under the title, "Very large balloons over YG's headquarters".

Upon seeing the video, netizens commented, "That's awesome", "Pretty unique way to promote", and "Can't wait for Lee Hi's debut".



Tip: Annie Lopez

  1. YG ENTERTAINMENT
  2. LEE HI
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