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Lovelyz selected as face of new campaign to discourage smoking

By jubilantj   Monday, August 1, 2016   22,744   2,773   16
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The Ministry of National Defense have selected girl group Lovelyz as the face of a new campaign to lower the percentage of smokers among ROK Army's active duty soldiers. 

A rep from the Ministry of National Defense stated on August 1, "We will actively promote our new anti-smoking campaign after appointing Lovelyz as our official spokesmodels."


SEE ALSO: Lovelyz release dance practice video for 'WoW!'


Lovelyz plan to take part in a 2017 calendar photo shoot that will be used in the living quarters of the ROK Army bases, host a talk show with the soldiers who successfully quit smoking, act as personal counselors to the soldiers enlisted at a Nonsan training facility, and visit the unit with the highest number of soldiers that quit smoking at the end of the year to put on a congratulatory performance. 


This new campaign is a part of the Ministry's efforts to lower the percentage of smokers among soldiers to 30% by 2020. The funds for this campaign is said to be provided by the Ministry of Health and Welfare

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nite0wl (Banned) Tuesday, August 2, 2016

This comment has been removed due to violation of our TOS. (Reason: spammer)

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annyeong_kokoro Tuesday, August 2, 2016

They're nugus. Nobody will listen to them~~

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everykpopper annyeong_kokoro Tuesday, August 2, 2016

who is 'Nobody' cause I do

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NORM annyeong_kokoro Tuesday, August 2, 2016

I'm Nobody \(^_^)

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_TardisBlue annyeong_kokoro Tuesday, August 2, 2016

They're pretty popular among soldiers. And the Ministry of Defense wouldn't have picked them if they weren't.

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iisstf28 Monday, August 1, 2016

This is great! Lovelyz fits well as the face of this campaign! And they are so popular in the army too!

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intricate Monday, August 1, 2016

anyone who knows what the percentage is now?

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krell intricate Monday, August 1, 2016

See my post below ; I am *guessing* at least 40%

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intricate krell Tuesday, August 2, 2016

do you know of any actual numbers? I'd expect that the article mentioning this percentage target also contains the current figures..

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krell intricate Tuesday, August 2, 2016

I just used GOOGLE Search to get my figures. And I only found for like MALES SMOKING (percentage) is S.K. and USA. So, again, I am GUESSING that the S.K. MILITARY percentage of MALE smokers is a bit HIGHER than for *all* males in S.KOREA. So, again, like 40% would be my GUESS on it; but I do NOT know it as a fact.

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krell intricate Tuesday, August 2, 2016

https :// en. wikipedia. org /wiki/Smoking_in_South_Korea ... <-- Read this; you'll know MORE than you wanted about S.K. smoking. MILITARY SMOKING is mentioned, but I did NOT see where a PERCENTAGE on it was given.

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Oh_Kill_Em Monday, August 1, 2016

Ah, use cute idols to help persuade soldiers to quite smoking. Pretty smart 👍

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krell Monday, August 1, 2016

It says that 36% of S.KOREAN *males* do SMOKE tobacco. So, it is likely more than say 40% of males in the S.KOREAN Military do smoke cigarettes. This would be as opposed to around 22% of males in the USA who smoke cigarettes.

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apink6fairies Monday, August 1, 2016

I've heard that soldiers loooooove Lovelyz and girl groups in general, so this is really intelligent of them. Such a good campaign :)

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pannypop21 Monday, August 1, 2016

great for them~ this is a REALLY smart move since nothing but good PR can come from this

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intricate pannypop21 Monday, August 1, 2016

unless there's a scandal where one of the members is found to be smoking.... hahahah.....

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