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TXT's Yeonjun selected as the new ambassador of Benefit

AKP STAFF
Posted by K-Soul Wednesday, May 21, 2025 10,108

Global cosmetic brand Benefit has announced TXT's Yeonjun as its new ambassador.

In the newly released beauty campaign photos, Yeonjun captures the attention of Gen Z with the fresh charm of Benefit’s signature product line, the “Benetint Color Extension.”

In the pictorial, Yeonjun channels a laid-back yet hip cool-kitsch mood using the new shade “Raspberry Tint.” Yeonjun exudes a dreamy vibe with an oversized white knit sweater, wet-hair look, and vibrant pink lighting.


A Benefit representative stated, “Yeonjun’s free-spirited and distinctive image perfectly matches the new Benetint color,” adding, “We plan to continue showcasing our trendy beauty mood through various campaigns.”

To celebrate the launch, a special event will offer fans a set of four ID-style photos of Yeonjun with the purchase of any one of the eight Benetint shades. These limited-edition photo goods will be available at offline stores nationwide, as well as on Naver and Olive Young, while supplies last.

SEE ALSO: TXT release Concept Photos For Upcoming Album '7TH YEAR: A Moment Of Stillness In The Thorns'

  1. TXT
  2. Yeonjun
10,108 Share 81% Upvoted

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