Cha Eun Woo has been selected as the new face for Sprite, the popular lemon-lime flavored soft drink created by the Coca-Cola Company.

On March 14, the Coca-Cola soft drink brand announced that the popular singer/actor had been selected to represent the brand. Well known for his exceptional visuals, cool charms, and refreshing vibe, Cha Eun Woo is expected to captivate hearts through various promotional content with Sprite.

Sprite, available in over 190 countries worldwide, is renowned for its refreshing lime taste. 

Sprite has chosen Cha Eun Woo as its new model, continuing its' Heat Happens, Stay Cool' campaign. A new advertisement featuring Cha Eun Woo is set to be released this month.