Jennie of BLACKPINK has topped the individual girl group member brand reputation chart for January 2024. 

The announcement was made by the Korea Corporate Reputation Research Institute on January 21st. The institute analyzed 86,587,833 brand big data of 655 girl group members from December 21, 2023, to January 21, 2024.

The brand reputation rankings for this month included BLACKPINK's Jennie, Girls' Generation's Taeyeon, NewJeans' Hani, aespa's Karina, BLACKPINK's Jisoo, BLACKPINK's Lisa, NewJeans' Haerin, aespa's Winter, NewJeans' Danielle, Red Velvet's Wendy, NewJeans' Minji, Girls' Generation's Yoona, Red Velvet's Joy, BLACKPINK's Rosé, Girls' Generation's Yuri, Red Velvet's Seulgi, NewJeans' Hyein, Girls' Generation's Hyoyeon, IVE's Jang Wonyoung, Le Sserafim's Kazuha, IVE's An Yu Jin, Cosmic Girls' Yeoreum, TWICE's Jihyo, (G)I-DLE's Miyeon, Red Velvet's Irene, Girls' Generation's Seohyun, IVE's Gaeul, Oh My Girl's Arin, Oh My Girl's YooA, and aespa's Giselle, among others.

Meanwhile, Jennie established her own independent label, ODD ATELIER (OA), at the end of last year.

On December 24th last year, Jennie announced through her official account, 'Hello, this is Jennie. After a year full of gratitude, a new year is about to start. From 2024, I plan to start my solo activities with a company called 'OA.'

She added, 'Please give lots of love to both my new challenge and BLACKPINK. Thank you.'

Jennie, who has started her new company with trusted people, continues her strategy both separately and together with her agency, YG Entertainment. YG Entertainment officially announced on December 6th last year, 'After careful discussion with BLACKPINK, we have signed an exclusive contract for group activities based on deep trust.'

BLACKPINK plans to repay the love of fans worldwide with activities befitting their global status, including the release of a new album and a large-scale world tour, supported by the full backing of YG.

Jennie will appear in tvN's new variety show 'Apartment 404' (directed by Jung Chul-min and Shin So-young), alongside comedian Yoo Jae-suk, actor Cha Tae-hyun, actress Oh Na-ra, comedian Yang Se-chan, and actor Lee Jung-ha. The show is set to premiere on February 23rd at 8:40 PM KST.