57

7

News

Kim Soo Hyun takes over as the new face of outdoor brand 'Eider'

AKP STAFF
Posted by Susan-Han Wednesday, August 16, 2023

The popular French outdoor clothing brand 'Eider' has selected actor Kim Soo Hyun as its new endorsement model!

Kim Soo Hyun will be handed down the role from fellow actor Park Bo Gum, who has represented the brand from 2017 through 2020, then again from 2022 through 2023. 

Meanwhile, the outdoor brand is well-known among Koreans for its specific preference when it comes to its "visual couple" endorsement models, such as Lee Min Ho x Girls' Generation's YoonA, Park Bo Gum x Red Velvet's Irene, and Kim Woo Bin x Han So Hee. 

  1. Kim Soo Hyun
  2. Park Bo Gum
3 16,443 Share 89% Upvoted
 
Hyunjil
Hyunjil24 pts Thursday, August 17, 2023 0
Thursday, August 17, 2023

This is a very suitable brand for him, he is doing all kind of outdoor sport. Look forward to his new drama

0 (+0 / -0)
Share
 
Mina24
Mina24430 pts Thursday, August 17, 2023 0
Thursday, August 17, 2023

You missed one name. Wonyoung is the Eider’s brand ambassador with Bogum as well.

0 (+0 / -0)
Share

SHOW ALL COMMENTS

allkpop in your Inbox

THE TOP 10 STORIES DELIVERED DAILY
BTS, HUNTR/X
HUNTR/X makes stunning U.S. debut on ‘The Tonight Show Starring Jimmy Fallon’ with live performance of “GOLDEN”
10 hours ago      8,518
Rome, DPR Ian, DPR Live
DPR Live and DPR Ian shock fans with call-out over former labelmates and company issues
6 hours ago      9,429
misc.
Actress Seo Yoo Jung opens up about her divorce, says "On TV, we looked like a picture-perfect couple..."
8 hours ago      5,316
WJSN (Cosmic Girls), Cheng Xiao
Former WJSN member Cheng Xiao’s dramatic new look sparks plastic surgery speculation among fans
12 hours ago      35,338
Hong Jin Young
Hong Jin Young shuts down pregnancy rumors after viral fancam appearance
23 hours ago      10,255
BTS, HUNTR/X
HUNTR/X makes stunning U.S. debut on ‘The Tonight Show Starring Jimmy Fallon’ with live performance of “GOLDEN”
10 hours ago      8,518
TXT, Hueningkai
TXT's Hueningkai allegedly spotted 'drinking all night' in a private room with a woman, some fans claim it was 'his sister'
14 minutes ago      1,821
Oh My Girl, Hyojung, Mimi, Seunghee, Yubin
Oh My Girl members launch a health recovery project for Seunghee after revealing her weight is just 40kg (88 lbs)
2 hours ago      3,317
Choi Woo Sik
Choi Woo Sik shows effortless charm as 4th-generation heir in new SBS drama 'Would You Marry Me'
2 hours ago      1,130
BAE173
BAE173 to release 1st full album 'New Chapter: Desear'
3 hours ago      642
BTS, HUNTR/X
HUNTR/X makes stunning U.S. debut on ‘The Tonight Show Starring Jimmy Fallon’ with live performance of “GOLDEN”
10 hours ago      8,518
Jinyoung, Jang Yoon Ju, Jeon Yeo Been , Joo Hyun Young
'Ms. Incognito' breaks personal best, surpassing 5% viewership rating
4 hours ago      1,685
Lee Chae Min
Lee Chae Min talks about breakout role and first lead experience in 'Bon Appétit, Your Majesty’
3 hours ago      1,462
Choi Woo Sik
Choi Woo Sik shows effortless charm as 4th-generation heir in new SBS drama 'Would You Marry Me'
2 hours ago      1,130
DONGKIZ (DKZ)
DKZ releases new concept photos for 3rd mini-album 'TASTY'
6 hours ago      755
New Message

SEND