According to media outlet reports on July 12 KST, SM Entertainment's new 7-member rookie boy group has entered the final stages of preparations for an early September debut. 

It's known that the 7-member boy group will consist of former NCT members Sungchan and Shotaro, S.M.ROOKIES members Eunseok and Seunghan, as well as three hidden members. The seven are currently filming an MV in the United States, hard at work for their impending debut. 

Meanwhile, SM Entertainment will be launching a new boy group for the first time in exactly 7 years, since the innovative NCT project launched in 2016. 

Stay tuned for updates on SMNBB '23, coming soon.