Posted by KayRosa AKP STAFF Sunday, December 1, 2019

Rhymer dismisses chart manipulation rumors surrounding Brand New Music


Rhymer has made an Instagram post to speak up against alleged rumors.

On December 2, the rapper-producer and CEO of Brand New Music took to Instagram with a screenshot of a real-time digital music chart. At midnight, the collaborative song "Goodbye List" by Yang Da Il of Brand New Music, and solo artist Kim Na Young had topped the chart shortly after its release, easily surpassing tracks by IU and other artists. 

As certain netizens are raising doubts regarding the chart's validity, Rhymer himself wrote a message disclaiming any manipulation on behalf of Brand New Music. Forewarning netizens of future legal action, he wrote:


"Brand New Music would never do anything dishonorable. Any speech defaming Yang Da Il, who has walked his road slowly for a long time, and the staff members of Brand New Music, who have always worked hard thus far, will face legal action without prior agreement."

To this message, rapper Skull also left a comment full of 'thumbs-up' and 'fire' emojis supporting Rhymer.

However, mixed reactions continue to rise, as both fans and netizens wonder if the message will backfire against the label artists in the end. Brand New Music is the official agency for artists including AB6IX, KittiB, MC GREE, Kanto, Hanhae, Verbal JintBDC, and more.

What do you think of this issue?

  1. Yang Da Il
  3. MISC
2 6,138 Share 74% Upvoted


Rainbow_Pearls-3 pts Sunday, December 1, 2019 0
Sunday, December 1, 2019

all the korean said they never heard of Kim Na Young and they never heard any of her song jus how in the world unknown artists with 0 fanbase and no one heard of can top the chart so easly if u go to america chart the bbb hot 100 all the top 10 are well known



diadems-1,587 pts Sunday, December 1, 2019 0
Sunday, December 1, 2019

That's a measured response there as though to say "WE would never... but if someone wants to help us out, we cant stop them". Truth is that not only is sajaegi common, it's big business. Companies can literally pay for #1 but writing a check to a service which specializes in artificially inflating melon views. there are any number of those underground services and they typically pay participating streamers to stream over multiple devices. It's like Uber but instead of ride sharing, they're crowd-sourcing chart manipulation.

There's no question chart manipulation has been happening has years.
For example in 2014 when a particular Starship song suddenly jumped up to #1 in the rankings at 3am because legions of elderly people all decided at the same time they wanted to stream a kpop song, it was obvious manipulation was happening behind the scenes.

The trick now is to cut through the layers of music industry bribes, corruption and dirty dealing to reveal the truth.

Don't expect that to happen any time soon.

That said, if he truly believes these streaming numbers are legit, he should encourage MelOn to release the data.



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