SM Entertainment has signed an agency contract with Creative Artist Agency, one of the largest talent agencies in the world, to help NCT 127 and SuperM with their promotions in the West.
The groups will be using TV programs, advertisements, and more to promote their group and brand to a larger audience.
Richard Lovett, the President of CAA, stated: "Lee Soo Man and his amazing team have high energy and charismatic artists that stand out. We will be helping the groups grow their already large fan bases and are honored to be a part of this."
Are you looking forward to seeing more of your favorite SM groups?
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SM desperately wants US market that they decided just to create a secondhand boygroups and desperately makes them debut in US and not in their home country,and pushing their artists to attend events and show to US to gain attention,they are not even famous on asia yet,and they even dont care about their other artists anymore,i smell favoritism and unfairness.They want a quick success to have quick money.my opinion.