Park Bo Gum has become the latest endorsement model for Shinhan Bank!

The actor's agency Blossom Entertainment revealed the news on April 28, sharing that the actor will specifically be advertising the Korean bank's mobile banking service SOL.

In a statement, Shinhan Bank explained that they selected Park Bo Gum for his broad appeal, with his reputation as one of Korea's hottest stars earning him fans of all age groups.

Previously, the bank's celebrity endorsement models were 'Produce 101' project group Wanna One, who advertised the company's check cards, even appearing in their own limited edition line of them.