Red Velvet's Irene has become the muse of 'Damiani.'

On February 18, the Italian luxury jewelry brand announced Irene has become the muse for 2019. A rep from 'Damiani' stated, "She is a model that matches well with what 'Damiani' strives for - 'a woman of varying charms.'" 

Irene is the first Asian muse for 'Damiani,' according to ET News. Hollywood stars including Gwyneth Paltrow, Sophia Loren, Brad Pitt, and more were the muse for the brand in the past. 

In the first campaign, Irene models a chic style with 'Damiani's 'Belle Epoque' collection. Check it out below.