That's sad. Once the hair starts showing real damage the stylists need to inform the company and the company needs to give their hair a break. Instead of everyone dyeing their hair at once they can have members alternate. I dye my oldest daughter's hair fairly often including bleaching but after a 2-3 bleachings we take a break and she does a dark color that doesn't need bleach to allow her hair to grow out a bit and recover.

I can’t even imagine how his scalp is.. yokes

He shouldn't bleach his hair that much. Just wear a wig. He keeps bleaching it, he might go bald.

I really feel like the stylists working with idols don't give a fu*k about their health. I've done the exact same thing to myself as he did because I'm a dumbass, but clearly I'm smarter than his stylist, 'cause my hair is okay (and I have thin hair to begin with). Japanese artists often have far more extreme hairstyles, but their hair doesn't end up completely breaking off. I've heard countless stories about chemical burns and hair falling out, and I honestly don't understand W H Y (well, I know why, they want to do it fast, but it's cruel, so fu*k that).

im a cosmo student, and if they were going to do that many lightenings i hope they deep conditioning treatments in between sessions they need to add the proteins back in his hair

A wig or a closure

Yikes.. I had been platinum blonde for 2 years up until recently and the upkeep and maintenance are no joke. My hair is now having a much needed break. Hope his does too after they are done with promo.

AAAAAGH POOR MOONBINNIED!!!!!!!!!!!!!!!!!!

He has thick which he's sadly trying to make thin with all that bleaching T_T