The 'Purple Campaign' aims to fix the unsafe culture often seen when K-pop artists arrive at airports. In the past, fans have created dangerous situations by getting too close or crowding around an artist in the airport.�

The members of the 'Purple Campaign' held up signs to inform fans about no physical contact, no close-ups, and no stalking of the artists. A banner also stated, "BTS and ARMY protect each other."

Netizens are applauding�ARMY for taking the lead in creating a safe airport culture. Comments stated, "This is amazing. This culture needs to spread," "This is great," "Other fandoms�need to learn."