Recently, it was announced that Park Seo Joon has become the model for 'Chamiusl' soju.
On April 19, HiteJinro unveiled a new CF starring Park Seo Joon and longtime 'Chamisul' model IU. In the heart fluttering CF, Park Seo Joon makes a move, asking, "Do you drink?" IU replies, "One drop of isul."
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Watch the full CF with IU and Park Seo Joon above.