Rising boy group AHOF has been selected as the new face of the school uniform brand Skoolooks.
According to F&F Entertainment on November 5 KST, AHOF has officially been chosen as the brand ambassador for Skoolooks, a leading student uniform company.
In the newly released photos, the members of AHOF perfectly pull off the brand’s signature blue uniforms. Each member’s outfit has been subtly tailored to highlight individual charm, amplifying the group’s confident and youthful appeal.
This collaboration was made possible by the synergy between Skoolooks’ brand value — promoting “a vibrant school life” — and AHOF’s image of energetic and forward-looking youth. The brand cited the group’s strong teamwork, first shown in their “Universe League” era, and their drive for perfection as key reasons behind the partnership.
What’s especially noteworthy is that AHOF secured their first major modeling deal just four months after debut. Following the release of their first mini album 'WHO WE ARE' in July, which earned them the title of “monster rookies,” AHOF’s growing influence is now expanding beyond the music industry and into the commercial world.
The group’s recent comeback momentum has also been remarkable. With their second mini album 'The Passage' released on November 4, AHOF has achieved significant milestones: their title track “Pinocchio Hates Lies” ranked No. 1 on Bugs’ real-time chart and No. 79 on Melon’s HOT100, while all four other tracks from the album entered Bugs’ real-time chart from No. 3 to No. 6, completing a full “chart sweep.”
Their album sales power is equally impressive — The Passage sold over 81,000 copies on its first day according to Hanteo Chart, landing them No. 1 on the daily album chart.
With their growing popularity, AHOF plans to take on diverse activities that showcase their identity as the “icons of youth.” As the group continues to expand their influence in both the music and advertising industries, expectations are high for their all-around rise.
SEE ALSO: AHOF smashes own record in first-day sales with 'The Passage'
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