Netizens are discussing the name of Starship Entertainment's new boy group, idid.

On May 4 KST, the final live episode of Mnet's 'Debut's Plan' aired, where the official lineup of Starship Entertainment's new boy group was selected from 12 semi-finalists out of 21 initial participants collectively known as 'NewKids.' After a series of intense survival rounds, eight members were confirmed as the final debut lineup, set to launch later in 2025 under the permanent group name 'idid.'

Following the name reveal during the final episode, fans and netizens shared mixed reactions—questioning the intent behind the name while also expressing surprise and curiosity.

On an online forum, netizens pointed out that the pronunciation of 'idid' closely resembles that of 'ILLIT,' especially since the Korean phonetic spelling of 'idid' has been officially set as "i-dit," with the final consonant identical to the one used for ILLIT in Korean.

Some commenters criticized the fact that "idid" is in the past tense, calling it "disappointing" as they had hoped for a name that conveyed a sense of forward-looking ambition rather than something already completed.

Others noted that the naming logic behind "idid" seems to follow the same pattern as IVE, suggesting that Starship Entertainment may be intentionally continuing a specific branding style.

According to Starship, the meaning behind "idid" is to reflect the idea that the members have "already succeeded"—a nod to their trainee journey and the successes they are expected to achieve as they move forward.

Meanwhile, some netizens praised the name, saying they liked both its meaning and sound. Comments also drew comparisons to other idol group names, such as "I-DLE" and "idntt," the latter being an upcoming boy group from tripleS's agency Modhaus, which is also set to debut in 2025. Others still expressed growing interest in the new boy group under Starship.

Reactions include:

"Their naming style is just like IVE."

"Are they trying to follow IVE's path? The name is pretty though."

"IVE, I DID... next we’ll get I’LL or something;; K.Will’s friend...."

"Honestly, IVE fans must be annoyed."

"They say it means 'I did,' like 'I accomplished it.'"

"All they’ve done is debut—shouldn’t the focus be on what’s ahead instead of a past tense?"

"IDID isn’t as bad as I thought, lol."

"TripleS’s boy group is named IDNTT (identity)—feels kind of similar."

"IVE, ILLIT, IDID... what’s next?"

"ILLIT already exists, lol. It means 'I Will It.'"

"They really named it following IVE, huh... well, it’s the same company, I guess, lol."

"I-DLE, IVE, ILLIT, IDID, lol."

"Makes me think of 'idiot'..."

"At least they all seem inspired by the letter 'I', lol. If they succeed, even this becomes part of their story. Wishing them all the best."

"Should’ve just gone with 'IGOTIT' instead."

"The similarity doesn’t bother me that much, but it really reminds me of 'idiot'... I’ll probably get used to it though."

"Three-syllable names must be the trend these days."

"I thought 'NewKids' was their full name and it reminded me of Stray Kids, but changing the name was a good move!"

"The past-tense vibe is kind of off."

"TripleS’s agency also has a new boy group named IDNTT—feels similar. They pronounce it as 'identity' though."

"It reminds me of 'idiot'—not exactly a great name."

"People made a fuss about IVE copying IZ*ONE at first, and now they criticize every new rookie group... I don’t get it. Hope these new groups stay strong."

"Seems like they’re trying to promote them as IVE’s sister group."

"Not sure the name sounds good, and the fact that it’s past tense doesn’t feel very future-oriented."

idid is Starship Entertainment's first new boy group in over five years, following CRAVITY's debut in 2020. Stay tuned for more updates.

What are your thoughts?

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