TWICE member Sana has been appointed as the ambassador for Yves Saint Laurent Beauté in Japan, marking a significant collaboration between the renowned K-pop star and the luxury beauty brand.

This partnership is expected to blend Sana's influential presence in pop culture with YSL's iconic fashion and beauty ethos, potentially creating a new wave of trends in the beauty industry, especially among the younger demographic in Japan.

The appointment of Sana is a testament to her growing global influence and the continuing cross-industry collaboration between fashion, beauty, and music.