Shownu has just landed a new endorsement deal!

On July 19 KST, it was announced that MONSTA X's leader has become an endorsement model for clean beauty brand RoundARound. With the announcement, the company shared two advertisement photos featuring Shownu posing with RoundARound brand skincare products.

"Shownu's soft and pure unexpected charm off-stage, which contrasts with his charismatic image as an artist, matches well with our image as a clean beauty brand that protects the skin comfortably without worry," a representative for the company explained. "Through Shownu, many customers will come to know RoundARound as a brand with charm."

Check out Shownu's ad images below!