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Posted by Susan-Han Thursday, February 4, 2021

Big Hit Entertainment & Naver looking to establish business partnership with Universal Music Group

AKP STAFF

According to business reports on February 4, Big Hit Entertainment and Naver are looking to partner with America's Universal Music Group to expand their business to the global market. 

Previously, Big Hit Entertainment and Naver agreed on a business partnership after Naver acquired 49% of shares of the digital technology company beNX, a Big Hit Entertainment affiliated label which oversees the operation of Weverse. It was also reported that Big Hit Entertainment is looking to incorporate Naver's 'V Live' platform into Weverse soon.

Now, business insiders have reported that beNX will be establishing a business partnership with Universal Music Group with the intent to venture further into the American market. Currently Universal Music Group artists including Gracie Abrahams, Young Blood, and New Hope Club already have their very own Weverse channels for communicating with their fans. 

Meanwhile, the American branch of Universal Music Group is home to Maroon 5, Taylor Swift, Mariah Carey, Rihanna, etc. 

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seventhsense
seventhsense1,407 pts Thursday, February 4, 2021 0
Thursday, February 4, 2021

Can't wait to see what's next.The evolution of Big hit entertainment with BTS is quite an exciting sight i've been witnessing for the past 7-8 yrs.The journey was long and sometimes hard,(even for fans) but a very rewarding one.

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thelastus
thelastus14 pts Thursday, February 4, 2021 0
Thursday, February 4, 2021

Allkpop always gives incomplete articles

Universal music group chose to aliarze with benx because the platform is very complete and expects to have an online concert for its artists (ariana, justin, taylor, ect.

Benx and Universal Music Group are also expected to establish a joint venture in the United States, although it is not known what.

Big hit is very smart, the reason they are winning is because they have always been an IT and entertainment company, being an advantage for them.

UMG artists will probably start selling their wares on weverse, merchandise, tickets, content, ect.

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Allkpop always gives incomplete articles

Universal music group chose to aliarze with benx because the platform is very complete and expects to have an online concert for its artists (ariana, justin, taylor, ect.

Benx and Universal Music Group are also expected to establish a joint venture in the United States, although it is not known what.

Big hit is very smart, the reason they are winning is because they have always been an IT and entertainment company, being an advantage for them.

UMG artists will probably start selling their wares on weverse, merchandise, tickets, content, ect.

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