A legendary trot singer has surpassed BTS in brand value rankings this month.
From September 24 through October 24, 2020, the Korea Institute of Corporate Reputation analyzed big data of Korean singers in the areas of participation, media activity, communication, community activity, and more. This month, coming in at 1st place was the trot singer Na Hoon Ah, who has recently swept the country with his moving new single "Mr. Tes"!
With an overwhelming 17,027,294 points, the solo singer surpassed BTS by 328,620 points. After BTS, who came in 2nd place with 16,698,674 points, Im Young Woong and BLACKPINK came in 3rd and 4th, respectively.
In other news, the famous character Pengsoo recently made headlines for his parody of Na Hoon Ah's concert, which aired for free during this year's Chuseok holidays.
Check out the rest of the brand reputation data below! From 5th through 10th place are, in order: NCT, Young Tak, Im Chang Jung, Kang Daniel, IU, Lee Chan Won, and Oh My Girl.