Recently, agency MBK Entertainment announced that their artist Jung Chae Yeon of DIA has been chosen to be the new model for jewelry brand, 'Lamucha'!

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The jewelry company likewise stated, "Although DIA's Jung Chae Yeon has just turned twenty, she emits a clean and innocent image even more as the time passes, so we chose her because she matches the brand value of 'Lamucha' well."

Good for her!