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Posted by yckim124 AKP STAFF Friday, April 8, 2016

SM developed the unique format of NCT to prevent another Luhan, Kris, and Hankyung?

NCT

NCT is a new boy group project by SM Entertainment currently gaining tremendous attention. What is so unique about NCT is its mysterious format. The group does not have a set amount of members or concepts. They are free to form various units, and even open to member rotations and new recruitment. A total of about 40 members are a part of NCT as of now, and they are going to be active in different parts of the world. 



This unique format of SM's rookie boy group was introduced by Lee Soo Man earlier in the year. It was the first time ever that the CEO stepped up to personally announce a rookie group. This signifies the great dedication and care put into this new project. As a result, expectations are high, and some K-pop experts even state that NCT might revolutionize the industry. 


What NCT might also impact is controversial issues within SM regarding its artists. In the past, SM quite often had trouble with idol members choosing to depart from the team, and even taking legal actions against the label. Examples include former EXO members Luhan, Kris, and former Super Junior member Hankyung. Groups tend to face struggle whenever such issues arise. 


However, NCT, who are capable of instantly changing members or even recruiting new members, are expected to stop such controversies from rising. The unique format works to prevent just such problems. 


So far, NCT has unveiled its first unit group NCT U, with attention toward them already skyrocketing. Do you think NCT is really going to be a revolutionary K-pop group by SM? 


  1. NCT
  2. SM ENTERTAINMENT
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