The campaign took form of a photo shoot at an actual shelter with puppies that were either abandoned or were strays. It was meant to eliminate the preconceived, negative notions on abandoned dogs, and for them to find loving homes.�

According to an insider, the actors were said to have not only been incredibly affectionate with the pups during the shoot, but they were also playing with them well after photo shoot was over! I mean, how could they not? The puppies look so darn cute!�