'Etude House' is one of the major cosmetic brands in Korea and is especially popular with girls in their mid-teens to late 20s. Most of their products are super affordable and high quality. For example, 'Etude House's 'Dear My Blooming Lipstick' line became popular as a more affordable version of 'YSL' lipstick line that actress Jun Ji Hyun wore during her 'You Who Came From The Stars' days.
In their promotion for 'Precious Mineral Any Cushion', Krystal and Beenzino blew the audience away with the lovely synergy that they gave off despite the fact that the two have never done anything together, anywhere.
Lastly, the brand is known for their wash-off face masks that comes in an an adorable square packaging. Especially the 'Honey wash off pack-Yogurt mask' which offers a rich, creamy consistency and is formulated with medicinal herbs and honey to soften, pamper, and nourish the skin. You can easily get your hands on these through Beauteque's Mask Maven Bag which will include the wash off pack and more at a discounted price.
'Nature Republic' is one of the brands that younger generations love to spoil themselves with and it doesn't hurt to have EXO as endorsers. The boys of EXO endorsed 'Nature Republic's 'Aloe Vera Soothing Gel', causing a huge boost in their sales.
But it isn't all about EXO, the Aloe Vera Soothing Gel is also very popular in the YouTube beauty world, known as the 'holy grail' product that you can use for various purposes. Also, word on the street is that aloe is really good for clearing acne scars in general.
I don't stand alone when I say that 'Baviphat' has one of the most delicious smelling products that are amazing quality. From lip scrubs to sleeping masks, 'Baviphat' excels in both quality and value for people who desperately need some moisturizing in their lives. Not to mention, Hongki thinks so too!
Products like 'Strawberry Toxifying Mask' or 'Apple AC Sleeping Mask' provide moisture and vitamins to those with sensitive or troubled skin, treating and calming dark spots, acne, redness, and blemishes.
It's really difficult to not like 'Holika Holika,' especially if you are into that adorable Asian packaging. I mean, would you look at the heart-shaped lipstick that Park Shin Hye is rocking? You can't not want it! Aside from the aesthetics, 'Holika Holika' is, like many Korean cosmetic brands, on the cheaper side and depending on which product you get, it will be top-notch quality.
If you want to spend your next Summer (or Christmas) with someone like Lee Min Ho, 'Innisfree' is the brand for you! All jokes aside, 'Innisfree' is one Korean cosmetic brand that you definitely want to get acquainted with. And because it is still one of the mainstream brands, you will find hundreds of YouTube beauty gurus doing reviews on them for reference.
They are one of the first companies to lower down the toxic chemicals that they put in their products and using eco-friendly packaging, meaning quality products for cheap!
'Skin Food's products do wonders for your skin. Ranging from makeup, skin care, body and hair products, this brand is one to be trusted. They use natural food ingredients and produce in its original form which include fruits, vegetables and more.
If you are into exfoliating and making your skin feel baby-bum smooth, 'Black Sugar Mask Wash-Off' is the product for you. But if you're looking for a product rich in essence and moisturizing your skin, 'Everyday Facial Yogurt Mask' will be included in Beauteque's October Mask Maven Bag.
Known for their bath products, 'Happy Bath' is one of those underground brands that you won't hear much of unless you are a hardcore Korean cosmetic/beauty user. Lucky for us, Beauteque has various 'Happy Bath' products, including 'Facial Yogurt Cream,' included in their upcoming BB Bag (October) for a bargain!
To get fulfill your Korean beauty product crave, Beauteque has a luxurious subscription service, 'Mask Maven,' which offers an assortment of 9-11 masks each month to keep your skin looking K-celebrity flawless. With 'Mask Maven,' you will receive all kinds of masks including face sheet masks, hand and feet masks, hair masks, wash-off masks, and more!
Beauteque also has a BB Bag which includes at least six full sized Asian beauty products various lifestyle, beauty, and skincare products. Majority of the products that were mentioned above were also featured in Beauteque's previous BB Bags.
If you subscribe for six months, it's only $14 USD plus shipping! In addition, if you use the coupon code 'ALLKPOP' you will receive a 10% discount on your purchase on anything! You can't get a better deal than that anywhere else.
Check out Beauteque's official site for full details on their products as well as their subscription plans.