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Is Lee Hyori suited to be the Korean beef ambassador?

Posted by heartfacee5 pts Tuesday, October 5, 2010

As strange as this sounds, this is the question that many Koreans are asking at the moment. Some of the general public expressed that there is a problem with Lee Hyori being the ambassador for Korean beef. On the 4th, congressman Kim Sung Soo reproached Hyori's casting at a meeting, saying, "It seems like Lee Hyori is modeling for Korean beef with blonde hair. We should change the model immediately." He then utilized Lee Hyori's plagiarism controversy in his argument: "Advertising is greatly effected by the model. Hiring someone who's been in a plagiarism controversy makes the consumers think of that every time they look an advertisement for Korean beef; they will then think about the cons of beef such as false origins, etc." Kim Sung Soo continued, "In the contract, it says that the contract can be nulled if the model damages the image and honor of the product. She's also very expensive to hire as the model." The past model, actor Choi Bool Ahm, cost 95,000,000 WON ($83,963USD) but Lee Hyori is receiving 330,000,000 WON ($291,000USD) for her endorsement deal. I think this congressman is grasping at straws here, and being a bit out of line. What do you think? Source + Photo: My Daily

  1. LEE HYORI
  2. PLAGIARISM
  3. REPRESENTATIVE
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