On January 15, Compose Coffee unveiled a series of highly anticipated advertisement clips featuring none other than the global K-pop idol, BTS's V.

The budget-friendly coffee franchise brand strategically chose the global K-pop idol as the fresh face of Compose Coffee, marking the celebration of the popular brand's 10th anniversary. However, Compose Coffee found itself at the center of controversy when reports were made that the headquarters had transferred a portion of the advertising expenses to the franchisees.

Nevertheless, the latest advertisement reveal was well received by the public and fans with an intriguing concept and exceptional acting skills by V.

Korean netizens commented, "The ads came out so nice," "V is so good at acting," "If you look at the music sheet V wrote in the ad, it's just twinkle twinkle little star, lol," "These ads are stunning," "I love these ads," "Compose Coffee did a good job," "Please release more ads," "The commercial videos are so funny," "V is so handsome," "V's visuals are doing my eyes a favor," "Wow, V's acting is very impressive," "I love the ad!" "The concept is good. Matches really well with Compose Coffee and also with V," and "These ads are so crazy."