Here are the brand reputation rankings for K-Pop boy groups for the month of October, based on big data analysis!
From September 9 through October 9, 2021, the Korea Institute of Corporate Reputation analyzed big data of K-Pop boy groups in areas including consumer participation, media activity, communication, community activity, and more. A key use of brand reputation rankings is to study consumer habits and their effects on brand success.
According to the Korea Institute, the top 10 K-Pop boy groups in terms of brand value for this month are, in order: BTS, NCT, Seventeen, EXO, INFINITE, Stray Kids, The Boyz, TOMORROW x TOGETHER, Highlight, and BTOB.
In first place this month, BTS earned a total of 7,748,253 brand value points. 2nd place went to the multi-unit group NCT with a total of 3,851,680 points, while 3rd place went to Seventeen with a total of 3,534,327 points.
Check out the full analysis results, below!
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1. BTS
2. NCT
3. Seventeen
4. EXO
5. Infinite
6. Stray Kids
7. The Boys
8. TXT
9. Highlight
10. BtoB
11. Astro
12. Super Junior
13. Ateez
14. SHINee
15. Monsta X
16. Shinhwa
17. 2PM
18. Enhypen
19. ONF
20. VIXX
21. TVXQ
22. Winner
23. Pentagon
24. SF9
25. Treasure
26. Nu'est
27. BigBang
28. Golden Child
29. Block B
30. FT. Island
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