The Korea Institute of Corporate Reputation has revealed the full list of boy group brand values for the month of March!
From February 7 through March 8, 2019, the Institute analyzed big date of various domestic boy groups including participation, media activity, communication, community activity, and more. By analyzing boy group big data, industry experts can determine consumers' interests through media, communication platforms, etc.
In 1st place came BTS with a total of 16,364,102 points. Seventeen followed behind in 2nd place with a total of 5,557,662 points, and in 3rd place, rookie boy group TXT made their very first appearance in boy group brand value rankings with a total of 5,088,657 points.
From 4th through 10th place are as follows: EXO, NU'EST, SF9, SHINee, INFINITE, MONSTA X, and WINNER.