Posted by germainej Tuesday, July 21, 2020

BTS' '7 Cake' surges in popularity despite price controversy


BTS' '7 Cake' is surging in popularity despite a controversy over price.

The 'BTS 7 Cake' is a collaboration between the Big Hit Entertainment boy group and ice cream franchise Baskin Robbins, and the 7 pieces represent BTS' 7th anniversary since their debut as well as the 7 members. Each member is represented by the flavors - 'Mom is an Alien', mint chocolate chip, blueberry cheesecake, 'Shooting Star', almond bonbon, cookies and cream, and 'BerryBerry Strawberry'. 

Fans are currently in a fierce competition for pre-orders despite a price controversy. According to Baskin Robbins, the 'BTS 7 Cake' costs 26,000 Won ($21.75 USD), but the flavors are regular flavors that can be purchased at Baskin Robbins stores. The only difference is that the ice cream pieces are formed into the 7 shape.

Netizens complained, "I thought an ice cream cake that was a collaboration with BTS would be special," "It's made up of basic ice cream and elongated," "Not special, but it's too expensive," "I would never buy it," and more.

Baskin Robbins stated, "The 'BTS 7 Cake' is a new handmade product with 7 different types of ice cream blocks. Because manufacturing costs are higher than ordinary products, we're only producing and selling a limited amount of 30,000." 

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henry1984342,022 pts Tuesday, July 21, 2020 12
Tuesday, July 21, 2020

okay I don't know the normal price for an ice cream cake but Baskin-Robbins has always been more expensive than other ice cream brands because they tend to use higher-quality ingredients


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quark1239517,725 pts Tuesday, July 21, 2020 1
Tuesday, July 21, 2020

$20 for an ice cream cake is expensive? Maybe it's just because we don't have Baskin Robbins here, but unless this is pretty tiny that sounds pretty decent.


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