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Posted by eric_r_wirsing AKP STAFF Sunday, November 19, 2017

[MV & Album Review] Lovelyz – 3rd Mini Album (Fall in Lovelyz)



Track List:

1. Spotlight
2. Twinkle
3. Triangle
4. Just
6. Secret Garden
7. Sleepy Dreams

The girls of Lovelyz are back with their newest release, enticing you to 'Fall in Lovelyz.' This EP features 7 all-new tracks written by songwriters/artists 
1Take, Tak, and Arran and composed by 1Take and Tak. These producers have an impressive resume with INFINITE, MBLAQ, and Suran, as well as some OST work, so let's see what they've brought us.

"Spotlight" is their intro track, full of familiar synth washes, yet a higher tempo than a ballad. It definitely sets up the very next track, "Twinkle." This particular song is their title track, it's bright and bouncy and thankfully absent of some of the artsy vibes that started to drag the band down. It's a return to their old sound, and not a moment too soon. "Triangle" is a cute pop number, and while there are a few hints at retro-classical, it's still a sweet bop. "Just" is sweet enough to give you more cavities, and it features some golden harmonies, packed into a pretty good jam.

"Fallin'" is a wonderful little ballad, tenderly sung, and it seems a lot shorter than it actually is. It was a very relaxing listen. "Secret Garden" sets up a mystery, and that secret is reflected here in the suspense in the main verses, plus the grand reveal in the chorus. It's nothing ultra special, but I liked the way they put it together, along with the fade out. "Sleepy Dreams" is not a lullaby, though you'd be forgiven for thinking that from the title. It's a pop tune with an uplifting chorus. It did its job -- it leaves you with a warm feeling at the end.

This doesn't have any amazing experimental sounds, in fact, it sounds just like a typical Lovelyz EP. And that's probably why I like it so much -- they're so damn consistent you could set your clock to it. They pack the same hooks, the same cute raps, and upbeat melodies into every song. The collection is well-crafted, and every song is satisfying and easy on the ears. And that's not only refreshing, it's a bloody good reason to cue it up more than once.


I'd love to see a 'making of' for this MV, simply because on the surface, it seems fairly simple. It's a lot more interesting than it has any right to be.

First, there are the cute scenes, which are legion. Everything from the girls hugging a stuffed snowman, to holding bells, getting tangled in yarn, and covered in spray snow. They do this so well, and that's part of what makes this watchable.

There's the dancing, which ranges from "meh" to "more." We don't have the sudden movements or knife-like precision, but rather a sinewy, curving of the body and moving in and out of that position. Sort of plyometrics without the explosive movements. I wasn't a fan of all of it, but I liked some of the choreo.

And the different locations. True, there weren't many, but they used what they had well, and tried to make it look as if it was a cottage out in the woods. And they dressed things up nicely. From the soft light coming through the windows to the trees festooned with lights and bells, there were some scenes that were stunningly gorgeous.

All of this was filmed beautifully. The aegyo really came through the non-dancing parts, which is why it was so effective. Rather than waving or making hearts with the hands, do something a little more genuine. Was it scripted? Sure. But it felt a little more real. This was, at the end of the day, a feel-good video. And it did its job admirably.


MV Relevance...........8
MV Production..........9
MV Concept..............9

Album Production.....8
Album Concept.........9


  1. Lovelyz
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