• EXO, Lee Min Ho, Park Shin Hye, and Eru invite fans to join their journey in Lotte Duty Free's MV teaser

    March 26, 2014 @ 4:00 am

    EXO, Lee Min Ho, Park Shin Hye, and Eru invited fans to join the journey in their 'Lotte Duty Free' MV teaser. The celebrity models sing and dance in the behind-the-scenes teaser to invite fans and customers to Lotte Duty Free's '2014 New Dream Journey', which begins on April 21.The Lotte Duty Free Service is currently planning a music video of its celebrity models visiting tourist attractions all over the world as well as a promotional short fi

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  • Girls' Generation gives children red scarves + holds fan signing for Lotte Department Store's 34th anniversary

    November 1, 2013 @ 1:07 pm

    On November 1, the Lotte Department Store celebrated their 34th anniversary with an event called, 'A Sweet Birthday Party with Girls' Generation.'  At this event, the lovely Girls' Generation members showed their affectionate side by sweetly placing new red scarves around the necks of participating children while looking at them fondly.They also had a fan signing in which they patiently participated signing autographs for fans while looking

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  • Super Junior releases 4 language versions of 'Lotte Duty Free' BTS

    September 4, 2013 @ 4:12 pm

    Super Junior has released BTS videos in four different languages for their 'Lotte Duty Free' CFs!The BTS video shows the boys being themselves - fooling around on the set, playing a game whenever they can, all while filming for Lotte Duty Free. The boys sang the song in Korean, Japanese, and even Chinese. Check out the different versions below!Korean:Japanese:Chinese:Tip: Yuki

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  • 'Lotte Duty Free' releases MV featuring Super Junior, 2PM, Kim Hyun Joong, Jang Geun Suk, Song Seung Hun, and more!

    September 4, 2013 @ 12:05 pm

    'Lotte Duty Free' has been teasing fans forever with various BTS videos, and now they've finally released the full MV, featuring an awesome cast of Super Junior, 2PM, Kim Hyun Joong, Jang Geun Suk, Supernova, Choi Ji Woo, Song Seung Hun, and Lin Chi Ling!The song is titled "You're So Beautiful", and is a mix of electronic sounds which goes along with rhythmic K-pop melody. The video itself is based on the concept that a 'dream journey b

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  • 'Lotte Duty Free' releases three versions of 2PM's MV making film

    September 1, 2013 @ 8:52 pm

    2PM has released the making-of film for the MV for their 'Lotte Duty Free' endorsement!The BTS video shows the boys being themselves - fooling around the set, so much to the point that they break a part of the set (and then subsequently blame it on Junho).  Fans can see the MV set as it looked before CGI replaced the background, as well as the boys conferring with each other in between cuts. 'Lotte Duty Free' has provided Korean, English, Chines

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  • Song Joong Ki endorses 'enNature' ham with a charming CF

    July 26, 2013 @ 11:43 pm

    Heartthrob actor Song Joong Ki has been appointed the endorsement model of 'enNature's line of ham! Yes, ham seems like a pretty random product to be endorsing, but the actor manages to captivate viewers anyways, using his charms to suddenly trigger cravings for ham!'Lotte Food', the company behind the 'enNature' brand, revealed that's exactly why they chose the actor as their new model, for they believed he would effectively convey the

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  • Girls' Generation and Hyun Bin team up to endorse Lotte Department Store

    March 26, 2013 @ 7:48 pm

    Girls' Generation and Hyun Bin have teamed up to endorse Lotte Department Store! The ladies of Girls' Generation have been models for the company since 2012, and they renewed their contract this year. Hyun Bin has also signed a new contract with the company, and the pair will team up for a 'Two Top Model' system until March 2014. Lotte will be opening new department stores in China and Indonesia. Because of their expansion, the company

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  • Who Wore it Better: Hongki vs. Leeteuk

    December 2, 2012 @ 7:55 pm

    This edition of WWIB features a rather... interesting sweater.  FT Island's Hongki wore it to hose the November 15 episode of 'M! Countdown' with a black beret, headphones, and black pants. Super Junior's Leeteuk wore the same sweater in this year's Lotte Duty Free calendar with a blue jacket and jeans. So, who do you think wore this sweater better?  Cast your vote in the poll and be sure to tell us why you voted that way in the

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  • 'Chum-Churum' releases introductory CF with new models Hara, Hyorin, and HyunA

    December 1, 2012 @ 12:50 am

    Having brought in idols Hara, Hyorin, and HyunA, to follow after the footsteps of their previous, long time endorsement model  Hyori, Lotte Liquor's 'Chum-Churum' ('like the first time')has revealed a new CF introducing their new models! A representative of Lotte previously stated, "As the original sexy icon, Lee Hyori helped create a public friendly image for the brand. HyunA, Hara, and Hyorin will be mixing in their cuteness and freshnes

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  • Posters for Hara, Hyorin, and HyunA's new 'Chum-Churum' CF revealed

    November 21, 2012 @ 4:17 am

    Earlier, it was announced that Hyori would be passing the baton to her five year long engagement as the sole CF model for Lotte Liquor's 'Chum-Churum' to Hara, Hyorin, and HyunA. The long-awaited poster has finally been released as the girls prepare to begin their official contract duties starting next month! To continue with their brand's modern and trendy image, Lotte decided to bring in three fresh new faces as representatives of their

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