Renowned K-pop artist BoA, under SM Entertainment, is set to step into the role of a producer for the upcoming debut of NCT WISH on February 21. This move marks an expansion of her already influential career, leveraging her extensive knowledge and expertise in the global music industry. BoA's involvement is expected to play a pivotal role in guiding and nurturing the members of NCT WISH.

Debuting at the age of 13 in 2000, BoA has had a remarkable 24-year career and has been a trailblazer in the Korean Wave across Asia, particularly in Korea and Japan. She made history as the first Korean artist to chart on the US Billboard's main chart, the 'Billboard 200,' effectively spearheading the globalization of Korean music and opening doors for K-pop in the United States.

BoA's decision to become a producer for NCT WISH holds significant significance due to her involvement in creating the group through the reality show 'NCT Universe: LASTART.' Her unique position as an artist who achieved success in both Korean and Japanese markets allows her to provide valuable direction to the group. BoA is overseeing the overall production of NCT WISH's debut album, including music and performance. Her role as a producer is anticipated to shape the group's activities and growth positively.

NCT WISH, set to debut at Tokyo Dome on February 21, is poised to make a groundbreaking impact on K-pop in 2024, combining SM Entertainment's 30-year legacy with BoA's exceptional production expertise.