The group that wants to be the "smartphone of the music industry", LEDApple will soon be making a comeback with their new album 'Time is up'. 'Time is up' will be released on February 2nd. Ahead of its release the rock-idols have just released a MV teaser for the lead single, "Time is up".
The MV takes a unique approach to the 'countdown clock' concept by incorporating the theme not only in the audio sounds, but also in many of the visual aesthetics. In particular, timepiece gears are used to design their beating hearts, their instruments, the wings that periodically appear on the members' backs as well as other elements. The MV manages to combine softer fantasy elements with the intense charisma of the group making for an inventive music video.
Take a look at the 0:42 teaser, while we wait for LEDApple to reveal the full version.
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