Cosmetics brand Etude has shared a charming video featuring their newest models, SHINee! SHINee helped endorse the brand's 'sweet' image by wearing pastel-toned outfits, resulting in an undeniable 'sweetheart' look. �Thwacking each other with pillows and posing with giant product replicas also brought a sense of fun to the overall shoot. The staff also interviewed SHINee about their favorite products, favorite make-up looks, and more. Check out the video below!