The veteran singer and former member of band BuHwal (Resurrection), Lee Seung Chul, has released the MV of his 10th album's title track 'Love Is So Difficult' today. Dedicated to recently dumped actress Kim Jung Eun, the MV features the dedicatee herself. It also stars actor Yoon Sang Hyun (who stars with Yoon Eun Hye in drama My Fair Lady). The story is quite cliche: couples falling in love, breaking up, blah blah blah, but it was acted brilliantly by Kim Jung Eun, partly because she experienced a similar tragedy and shed a whopping 26 hours worth of tears shooting this MV. The song, which in itself is beautiful, is made even better with such a great music video. The directing was phenomenal, such as the use of yellowish lighting all throughout the MV to add warmth to the clip. Fans are hoping that this album will be a hit, especially as it could help Kim Eun Jung heal her broken heart. Live promotions are yet to be confirmed, but hopefully we'll see this hit up on the stage! Thanks to mintypink for the tip!