I'll be honest, I like Zimzalabim. It was the cult bop of the century. From the song to the fashion, it was an iconic era. Zimzalabim antis won't agree with me, but I know that they secretly love the era. "How so, Rini?" The thing about Zimzalabim is that you remember it. When I say "Zimzalabim," your mind wanders to the weird ritual-like choreo to Wendy's lump of green synthetic fur that she proudly brandished on her chest. Like a car crash, you don't want to look at it, but you just can't keep your eyes off it. So, in short, SM releasing Zimzalabim was a calculated approach to brainwash the public into worshiping the Zimzalabim gods, aka, a pro gamer move.