Looks like winter is approaching with the release of a new pictorial featuring Hwang Jung Eum for snow boarding apparel company Kellan. The High Kick Through the Roof star shows off Kellan's 'Technical Board Wear' line for the 09-10 winter season. The…
Korean Coffee Company Maxim Coffee recently recruited popular actor Jang Geun Suk and actress Kim So Eun to model for their advertisements. Back in March, Kim Bum, who was Kim So Eun's crush in the popular drama Boys Over Flowers was also modeling for…
Many of you must have been disappointed that Jaebeom will not be appearing with the other 2PM boys for their upcoming album release and comeback. But thanks to HANAMI in Thailand, Hottests can once again enjoy watching the 2PM boys united as one. Some…
Back in July, E. Land Group launched a clothing label named SPAO. They recruited SM Entertainment members Super Junior and SNSD / Girls' Generation to be the models for their clothing. Recently photos of Super Junior modeling for this brand were released…
Back in July, E. Land Group launched a clothing label named SPAO. They recruited SM Entertainment members Super Junior and SNSD / Girls' Generation to be the models for their clothing. Recently photos of SNSD modeling for this brand have been released…
We reported previously that the Wonder Girls had recently filmed a CF for Cafe Mori, during their short trip back home from America. This was their first full CF in Korea for a while and they were joined by MBLAQ's rising star, Thunder. In the teaser…
T-ara has been on fire these days with various activities to finally prove themselves as the new girl group. But of course, there is one final stage you must take to be the true idol girl group - chicken endorsement. Yes, it seems rather odd to see young…
The love for music isn't the only thing that flows in the veins of our Big Bang members, but a love for thirst-quenching and mouth-watering beers as well! The five four beloved Big Bang members are back on screen to endorse Hite for the third time this…
A storm has been brewing on the male side of the kpop world for the past few months, but it looks like the gals aren't exactly cruising either - SNSD was recently under fire for the song choice in their SamYang Ramen commercial. A Japanese blog has connected…
First came Ga-In's part with her role as a pro-gamer, then Seungyeon's part as a pianist; now, the third installment of the 4-part music drama series that the girls of 4Tomorrow are releasing has finally been unveiled It features 4minute's HyunA as a…
After modeling for a cellphone and sports brand clothing, girl group f(x) will be the main face of an internet shopping mall auction site. The director of the auction's marketing department revealed: "f(x) is the best rising style icon and is the hottest…
The Brown Eyed Girls have swept 2009 with all kinds of sexy - after their bold and oh-so-alluring Abracadabra promotions and provocative Sign MV release, the foursome is hitting TV sets around Korea with a new form of femininity. Instead of the dark colors…
With the weather quickly getting colder as the days go by, the boys of FT Island are dressed to impress in their warm and fashionable jackets for the season. They're here to endorse the 2009 Litmus winter jackets and sweaters, and fans can definitely…
Two weeks ago we reported that SS501 leader and Boys Over Flowers star Kim Hyun Joong was modeling and filming a CF for the skin care product company, Tony Moly. The filming for this CF reportedly wrapped up around 3 AM after many shoots. Although tiring,…
