The Nation's MC Yoo Jae Suk was pushed down to 2nd place in variety MC brand values for the month of April by chef/food researcher Baek Jong Won.
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According to the Korea Institute of Corporate Reputation, Baek Jong Won ranked 1st place with a total of 1,957,890 points, while Yoo Jae Suk followed with 1,132,901 points. In 3rd place came Yoo Hee Yeol with 912,900 points, and Lee Seo Jin, Park Myung Soo, Song Hae, Shin Dong Yup, Jun Hyun Moo, Kim Gu Ra, and more followed.
While viewership ratings is correlated with brand value points, the institute noticed recently that viewers' methods of enjoying broadcasting content has changed, with more options becoming available.