Following the successful launch of her 4th album 'Palette,' singer IU allowed fans to take a sneak peek in the making of her new music video.

Running back and forth on set, switching wardrobes to showing off her acrobatic skills, IU demonstrated her diligence and passion for music.

SEE ALSO: IU to become the first Korean solo artist to hold a show at the Philippine Arena in June

The title says "#1" so expect more making of videos in the future. Watch the behind-the-scenes footage below!