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Music Releases, Special Features, Original Features

[Song & MV Review] KARD - 'K.A.R.D Project Vol.1 Oh NaNa'

By eric_r_wirsing   Sunday, December 18, 2016   41,387   4,467   22
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K.A.R.D - K.A.R.D PROJECT VOL.1 OH NANA





KARD has put their chips on the table with the 'K.A.R.D Project Vol.1 Oh NaNa.' The co-ed group consists of B.M (King), J.seph (Ace), April alum Somin (BlackJokeR), and Jiwoo (ColorJokeR). KARD will include a rotating "hiDDen" member to lend their talents. The hidden member on this single is KARA's Youngji. The song itself is doing quite well, sitting at #4, just behind Big Bang's new releases. Members B.M and J.seph had a hand in the lyrics.

They couldn't have picked a catchier tune to debut with. It's at the upper end of mid-tempo and has not one but two rap lines. Somin and Jiwoo's vocals complement each other perfectly. The voices are also very soothing and smooth, in a lower register, absent of the high, girly tones that we hear so often (but I still love). The rapping is sick as well -- entirely on point, never degenerating into singsong or awkward. Youngji's distinct style is evident in the last part. The hook is the pretty solid "oh na na na." In short, this song is awesome.



And I wanted to take a little time out to comment on the album concept and the art. In a word...WOW! The color schemes with the black background, the playing cards, and the presentation of the group teaser was simply incredible and very striking. It had high potential to be campy, too (imagine them in playing card outfits with crowns), so kudos have to be given here.

Co-ed bands don't seem to have an easy time of it, at least where mainstream K-pop is concerned. Sunny Hill lost their lone male member, and Co-ed School split along gender lines and became 5dolls and SPEED. However, KARD seems to be on the right track. DSP has dealt them a winning hand, and I can't see them folding anytime soon.

MV REVIEW


So if the song was great, what about the MV?

The MV probably wasn't all that expensive, but it really didn't show at first glance. There are some great shots in here, in part due to lighting, and nice backgrounds for another. Youngji's part, in particular, was high up on a rooftop at night, the lights of the city sparkling like stars.

The rest were variously riding in a car or dancing inside a garage. Everyone was bathed in colored light, and the scenes were quite dynamic. It made it seem interesting even when there was very little going on. Of course, the song helped a lot there.



The dancing was absolutely stunning, what there was of it. They kill every move, moving in tandem, and it's obvious they trained a ton. This is pretty good choreo. It's not over-the-top amazing or daring, but it is engaging.

On the whole, it's well put together. Tearing it apart there's not that much there, and that does the video a disservice -- it's really enjoyable overall. They may not have had that much to work with, but what they had they used extremely well. And the silhouetting, interplay between light and shadow, the color scheme and dancing sequences all rock. I have to give this one a thumbs up.

Score


MV Relevance.......7
MV Production......8
MV Concept..........8
Songwriting..........8
Composition.........8
Impression............9
OVERALL............8.0

SEE ALSO: KARD drop a special performance clip of 'Rumor' for hitting 5 million views on 'Secret KARD'!

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    Tags:

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    2. KARD Project Vol1 Oh NaNa
    3. Oh NaNa


    AK_Yoon Tuesday, December 20, 2016

    MY CURRENT JAM ALONG WITH BB FXXK IT AND SEVENTEEN'S BOOM BOOM. IM ACTUALLY DIGGING THIS CONCEPT AS A CO-ED GRP tho not much about the rotating members. I think it will be better if Youngji will be permanently be a member.

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    Jim_A Monday, December 19, 2016

    Interesting concept and I really like what I see/hear so far but I have to wonder how this "hidden card" business will affect live performances, especially those after the next hidden card has been put into play, so to speak.  Say in the promotions for the next single will the new "hidden card" take over Youngji's part in "Oh NaNa" or will they rely on recorded vocals for her part from there on.  I wondered the same thing about what D-Unit would do with Janey's parts after she rotated out of the group but things kind of fell apart for them at the same time.  Has any other group done this sort of thing successfully?

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    krell Monday, December 19, 2016

    SOMIN (focus) FanCam (KARD) 'Oh NaNa' Live Stage (Dec. 2016)

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    krell Monday, December 19, 2016

    @eric_r_wirsing (AKP Reviewer) <-- I thought the review was a good one. Also, NOTE that the FEMALE MEMBER *photos* are shown ; and *not* the MALE member ones. The VOCAL is clearly LED by SOMIN ; and actually 3 Females counting YOUNGJI. I think that it is safe to *guess* that KARD Group will 'sink or swim' based on SOMIN and JIWOO ; in *particular* SOMIN (my view). Which, SOMIN has a *lot* to offer in K-pop Talent, as I see it. But the KARD MALES look *good* too as DANCERS and RAPPERS. Nothing wrong there either. Personally, I *suspect* that SOMIN and JIWOO could show even *better* Dance Moves if needed. Which, that would be a *welcome* change ; to see a K-pop Group that does some interesting dancing. MOST of them do DANCE POSING pretty much, in my view. ESPECIALLY the *already* successful K-pop Groups. Which, cannot blame them, in that they do NOT want to get injured trying to do anything on stage. You let the ASPIRING but *lesser* K-pop Female Groups 'WIPE OUT' on a 'WET STAGE' and RISK INJURY; if you will. (G-Friend?)

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    krell Monday, December 19, 2016

    My *guess* would be that KARD Group is *avoiding* to compete 'head-to-head' on LIVE TV Shows with say BIGBANG and more established K-pop Groups. By just releasing their MV, KARD does *avoid* the TROLLING type comments like "KARD took forever to get off the stage ; could NOT HWAIT for BIGBANG !!!" ... But sooner or later, KARD Group will need to be LIVE on the K-TV Shows. I would NOT care to 'go up against' SNSD either. I guess that you try to 'pick your moment' of K-pop K-TV debut CAREFULLY! ... No problem here with that idea! ... :-)

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    choi_an_ni Monday, December 19, 2016

    I hope they perform in music shows

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    Keuxx Sunday, December 18, 2016

    10/10

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    Nanami_Jardin Sunday, December 18, 2016

    Cant wait til they fully debut and start promoting and more. Definitely stanning them <3

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    blub2606 Sunday, December 18, 2016

    they deserve more than an 8 -.-  and doesn't jiwoo sorta look like chaeyoung from twice..its kinda fascinating

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    kiyocat Sunday, December 18, 2016

    I really like Oh Na Na! Can't wait for the real debut!

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    shyloone Sunday, December 18, 2016

    this songs playing on my IPOD i love it

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