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Kwanghee appointed as the model for used car services app

By jubilantj   Thursday, September 22, 2016   6,478   1,339   6
Kwanghee

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MR.PIC, an app that serves as the mediator between sellers and buyers of secondhand cars, revealed on September 21 that they have appointed Kwanghee as the model for their marketing campaign! 


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MR.PIC's CEO stated the reason for their choice, saying, "We believe that Kwanghee is a strategically fitting model [for our app] considering that he serves as a representative character of typical Korean consumers in their 20s and 30s purchasing a car for the first time. We plan to promote an aggressive marketing campaign with Kwanghee especially because this is the two-year anniversary of the app's inception." 


The new campaign featuring Kwanghee will be revealed sometime this month via offline channels. 

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    kimmiefonze Thursday, September 22, 2016

    I love that he associates himself with the poor/middle class demographic. It makes him marketable in the long run.

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    mihaella Thursday, September 22, 2016

    good for him :) congrats

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    trboo Thursday, September 22, 2016

    Making that money. Fighting, Kwangsoo - you'll win UEE someday. :-D.

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    trboo Thursday, September 22, 2016

    *Kwanghee (autocorrect)

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    NgohiongPuso trboo Thursday, September 22, 2016

    Which one of those is a joke? The autocorrect of Kwangsoo or the "you'll win UEE" ?

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    Rosie1140 trboo Thursday, September 22, 2016

    FOR UEE IT WILL BE MISSION IMPOSSIBLE

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