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On their decision to appoint Ha Jung Woo as their model, 'Gilette Korea' stated, "He is one of the celebrities that the male consumers envy the most for not only his manly, dapper, and gentle charisma but also the combination of his talents in the arts, film, and directing in addition to his career as a global actor. We firmly believe that Ha Jung Woo's image can represent the male population as a 'No. 1 Grooming Leader' that the 'Gillette' brand pursues. We look forward to Ha Jung Woo's many more charms as 'Gillette Korea's model."
Ha Jung Woo also relayed his thoughts on being selected 'Gillette's model, saying, "As someone who has personally used only 'Gillette' blades for nearly twenty years, I'm very happy to be the model for a brand that I like using. As a model that represents a global, number one razor brand, I will try my best to be the representative manly, dapper, and gently charismatic man that 'Gillette' seeks."
Ha Jung Woo will officially begin promotions for 'Gillette Korea' this coming October 3 at a 'Gillette' pop-up event.