[SONG & MV REVIEW] Park Boram - 'Dynamic Love'

AKP STAFF

PARK BO RAM -- DYNAMIC LOVE

Park Bo Ram has dropped her new single and MV, "Dynamic Love." The singer took 8th place on Mnet's 'Superstar K2,' and made her debut with "Beautiful" featuring Zico in 2014. She's since released several singles and a mini-album. This is her first non-OST single this year.

The song is sort of a poppy folk tune, brimming innocence and Bo Ram's sweet voice. The chords come through loud and clear, and lull you into a calmer place. It's a different kind of energy, a way to welcome spring with a 'spring' in your step, unencumbered by yet another dubstep number. When I first heard her voice, I thought it unsuitable for ballads, but she holds a note nicely.

While the style is hardly original, it's the vocals that make this tune stand out. I like how the vocals are halting at first, then become richer during the chorus. It provides a nice contrast. Still, she was on point with all of it. It's nothing exactly groundbreaking, but it is a pleasant little ditty. Close your eyes, put this on and relax.

MV REVIEW

At first, it looks like there's nothing going on. But that's not quite true...there are a lot of little things going on. She lazes by a picture of the beach, opens a parasol to protect herself from indoor snowfall, and talks on the phone with her friend.

It's a cute and innocent video, and the aegyo is well hidden, making it even cuter. Aegyo is a bit overdone, so the less of it I see, the happier I am. While plotless, it's still enjoyable to watch -- decidedly non-dynamic antics that are adorable. She goes on vacation to a variety of places -- while staying in her apartment.

Her expressions here are good, some deadpan, some optimistic, and most delivered with a warm smile. There are some interesting visuals here, just little touches like the clock with florals on the ceramic outer casing, things that convince you someone lives there. There's very little in the way of costume changes here as well, just the occasional tasteful dress.

It's fun, if nothing amazing, and it didn't go where I thought it would, so she gets points for that. Thumbs up.

Score

MV Relevance.......7
MV Production......8
MV Concept..........8
Songwriting..........8
Composition.........9
Impression............8