Dara has officially started her promotions as a model for cosmetics brand 'Clio'.

After Lee Hyori left the cosmetics company at the end of 2012, Dara put behind her cute 'Etude House' promotions and instead signed on to be the new face of Clio.

'Clio' introduced the new muse for their brand on the 28th, and revealed a photo of a two-faced Dara. Half of the photo showed Dara with a sharp, red cat-eye, with the caption of 'Born as a devil'. The other half showed Dara with a lighter, less intense makeup, with the caption 'Blooming as an angel'.

Are you looking forward to see Dara as the new face of 'Clio'?

[Thanks to everyone who sent in this tip!]