Dubbed as Korea's hottest fashionista,� Lee Hyori has unleashed a several shots of her pictorial to endorse Rose-G. Rose-G is a new denim line recently introduced by popular retailer brand, GUESS. Proving once again to be the fashion industries' infamous Wan Pan Nyuh (translated as "the sold out girl", meaning a female star that causes the endorsing items to get sold out due to her immense popularity), thousands of orders have already been made after the pictures have been released. Of course, Lee Hyori's perfectly toned body and style never gets old... despite her 30-year-old status. [gallery]