Lee Hyori has been chosen for the Adidas Originals 2010 Global campaign. Her company Mnet Media has revealed that she is the first star from Asia to become a model for this campaign. Last November, she finished shooting for the campaign in London. Her company said,

Lee Hyori is a worldwide pop singer. She is going to be the representative for the women's line with singer Ciara. At the photoshoot, she instantly grabbed the attention of the staff. The fact that Lee Hyori became a campaign model for this means that her musical talents and fashion style have been recognized by others.

The 2010 Adidas Originals Global campaign has endorsed David Beckham, Snoop Dogg, Daft Punk, and more so it's a pretty big deal that Lee Hyori gets to be part of it. [gallery]