‘Visual Singer’ Kim Bum Soo has become the newest model for Korea’s Samsung Electronics.
Kim Bum Soo, who has been receiving numerous love calls from various CF advertising agencies after his appearance on “I Am A Singer“, has been chosen to be the main model for Samsung’s robot vacuum cleaner ‘Smart Tango‘. Given the long history of Samsung Electronics using female models for their household products, their decision to pick Kim Bum Soo as their model came as a shock.
A representative of Samsung Electronics stated, “After ‘I Am A Singer’, Kim Bum Soo was able to captivate the hearts of many women in the demographic age range of the 20s-40s. He has become a CF model with great likability. His frequent, new and unconventional risks also suited the concept of this product well“.
Meanwhile, this CF starring Kim Bum Soo and the Smart Tango will start airing at the end of this month.
Source + Photo: Daily Sports via Naver